Pitanje br. 11184
 
Pitanje: 
 Industrija igračaka
Odgovor: 
 EBSCO Host (pristup u GISKO ili putem NSK Portala elektroničkih izvora - Proxy):

  1. COLLINS, NICOLE. "2016 Specialty Toy Survey: The year's top categories, price points, revealed." Gifts & Decorative Accessories (February 2, 2016): 14. MasterFILE Premier, EBSCOhost (accessed April 5, 2016).

  2. BENITEZ-EVES, TINA. "The Year in Toys: A Look Ahead to 2016." Gifts & Decorative Accessories 116, no. 11 (December 2015): 228. MasterFILE Premier, EBSCOhost (accessed April 5, 2016).

  3. "Global Toys & Games." Toys & Games Industry Profile: Global (November 2015): 1-31. Business Source Complete, EBSCOhost (accessed April 5, 2016).

  4. "Toys & Games Industry Profile: the United Kingdom." Toys & Games Industry Profile: United Kingdom (November 2015): 1-33. Business Source Complete, EBSCOhost (accessed April 5, 2016).

  5. "Toys & Games Industry Profile: Japan." Toys & Games Industry Profile: Japan (November 2015): 1-32. Business Source Complete, EBSCOhost (accessed April 5, 2016).

  6. "Toys & Games Industry Profile: Germany." Toys & Games Industry Profile: Germany (November 2015): 1-31. Business Source Complete, EBSCOhost (accessed April 5, 2016).

  7. "Toys & Games Industry Profile: Asia-Pacific." Toys & Games Industry Profile: Asia-Pacific (November 2015): 1-32. Business Source Complete, EBSCOhost (accessed April 5, 2016).

  8. "Toys & Games Industry Profile: France." Toys & Games Industry Profile: France (November 2015): 1-31. Business Source Complete, EBSCOhost (accessed April 5, 2016).


Izvori na internetu (2016-04-05):


  1. ECSIP Consortium. Study on the competitiveness of the toy industry : Final Report. 2013 - Dostupno na: http://ec.europa.eu/DocsRoom/documents/6653/attachments/1/translations/en/renditions/pdf.

  2. ICTI : International Council of Toy Industries - Dostupno na: http://www.toy-icti.org/ ; Global Retail Statistics - Dostupno na: http://www.toy-icti.org/resources/industrystatistics.html


Iz drugih knjižnica:

Nacionalna i sveučilišna knjižnica Zagreb:

  1. Williams, Christine L. Inside toyland : working, shopping and social inequality. Berkeley ; Los Angeles ; London : University of California Press, cop. 2006.


Knjige:


  1. Gutić, Dragutin. Marketing u praksi. Osijek : Grafika, 2011. - sign. 339.1 /GUT/ m

  2. Renko, Nataša. Strategije marketinga. Zagreb : Naklada Ljevak, 2009. - sign. 339.1(075.8) /REN/ s

  3. Martinović, Maja. Marketing u Hrvatskoj : 55 poslovnih slučajeva. Zagreb : Mate : Zagrebačka škola ekonomije i managementa = Zagreb school of economics and management, 2012. - sign. 339.1 /MAR/ m

  4. Pavlek, Zvonko. Marketing u akciji : uspješni modeli u praksi. Zagreb : Alfa, 2002. - sign. 339.1 /PAV/ m

  5. Marketing / J. [Jozo] Previšić... [et al.]. Zagreb : Adverta, 2004. sign. 339.1(075.8) /MAR/   OP

  6. Dobrinić, Damir. Osnove marketinga. Split : Redak, 2010. - sign. 339.1(075.8) /DOB/ o   OP

  7. Osnove marketinga / Philip Kotler ... [et al.]. Zagreb : Mate : Zagrebačka škola ekonomije i managementa, 2006. - sign. 339.1 /OSN/

  8. Meler, Marcel. Osnove marketinga. Osijek : Ekonomski fakultet, 2005. -sign. 339.1(075.8) /MEL/ o

  9. Mikac, Tonči: Proizvodni management. Rijeka : Tehnički fakultet : Fintrade & Tours, 2010 - sign. 658.5(075.3) /MIK/ p OP
UDK pojmovi: 
Marketing
Predmetnice: 
 Igračke, Marketing -- Strategije