Pitanje br. 12366
 
Pitanje: 
 Brendiranje grada kroz dizajn suvenira
Odgovor: 
 Knijige:

  1. Paliaga, Marko: Branding i konkuretnost gradova : [vizija napretka kroz razliku]. Rovinj : M. Paliaga, 2007. - sign. 658 /PAL/ b    OP

  2. Richards, Greg: Uzbudljivi gradovi : kreativni menadžment i revitalizacija grada. Beograd : Clio, 2013. - sign. 711 /RIC/ u

  3. Vukić, Feđa: Grad kao identitetski sustav : prema metodi sustavnog projektiranja identiteta zajednice. Zagreb : Arhitektonski fakultet, 2013. - sign. 711 /VUK/ g

  4. Anholt, Simon: Konkurentan identitet : novo upravljanje markama država, gradova i regija. Zagreb : M plus, 2009. - sign. 658 /ANH/ k

  5. Kušen, Eduard:Tradicijski obrt kao turističke atrakcije // Tradicijski obrti - izazov za kulturni turizam : zbornik radova s međunarodne konferencije, Donja Stubica, 30. i 31. siječanj 2008.. Gornja Stubica : Muzeji Hrvatskog zagorja, 2008. - sign. 39 /MEĐ/ t   OP


E-građa:


  1. Paliaga, Marko: Branding i konkuretnost gradova [elektronička građa] : [vizija napretka kroz razliku]. Rovinj : M. Paliaga, 2007.

  2. Geiger Zeman, Marija; Zeman, Zdenko: Suveniri - simboli lokalnih identiteta, ekspresije kulturne baštine i promotori turizma // Međunarodni znanstveno-stručni skup Modeli upravljanja procesima obnove i razvoja povijesnih gradova [Elektronička građa] : primjer Ivanić-Grada : mogućnosti revitalizacije i obnove starog Ivanića, Ivanić-Grad, 11. studenoga 2011. : zbornik radova. Zagreb : Hrvatska sekcija ECOVAST-a, 2011

  3. Prebežac, Darko; Mikulić, Josip: Turistički suvenir Grada Zagreba // Marketinške paradigme za 21. stoljeće [Elektronička građa] : zbornik radova / XIX. kongres CROMAR-a, Zagreb, 21. i 22. listopada 2005. ; [urednice Tanja Kesić ... et al.]. Zagreb : Ekonomski fakultet : Hrvatska zajednica Udruga za marketing, 2005


Članci u časopisima:


  1. Franjić, Zoran; Paliaga, Marko: Istraživanje imidža gradova kao elementa upravljanja markom = Research of town image as an element of brand management // Ekonomska istraživanja. - 19 (2006), 1 ; str. 139-149

  2. Skoko, Božo; Brčić, Tihoni; Gluvačević, Dejan: Uloga igranog filma u brendiranju država, regija i gradova. // Međunarodne studije. - 12 (2012), 3-4 ; str. 9-36

  3. Paliaga, Marko; Uravić, Lenko: Integralni pristup razvoju branda i gospodarskog razvoja gradova u uvjetima globalne konkurentnosti. // Ekonomska istraživanja. - 21 (2008), 3 ; str. 77-87

  4. Vukić, Feđa: Brand je identitetski sustav : kritika metodologije projektiranja identiteta zajednice. // Acta turistica nova. - 3 (2009), 2 ; str. 279-298

  5. Prebežac, Darko; Mikulić, Josip: Turistički suvenir Grada Zagreba. // Tržište. - 17 (2005), 1/2 ; str. 89-98


SAGE Journals:


  1. Hugh Wilkins. Souvenirs: What and Why We Buy. Journal of Travel Research. Vol 50, Issue 3, pp. 239 - 247

  2. Mary Ann Litirell Suzanne Baizerman Rita Kean Sherry Gahring Shirley Niemeyer Rae Reilly Janeann Stout. Souvenirs and Tourism Styles. Journal of Travel Research, vol. 33, 1: pp. 3-11. , First Published Jul 1, 1994.

  3. Nigel Morgan, Annette Pritchard. On souvenirs and metonymy : Narratives of memory, metaphor and materiality. Tourist Studies, vol. 5, 1: pp. 29-53.


EBSCO Host (pristup u GISKO ili putem NSK Portala elektroničkih izvora):


  1. Insch, Andrea, and Magdalena Florek. "Marketing cities: Controversies, contradictions and consequences - A special issue of the Journal of Town and City Management." Journal Of Town & City Management 1, no. 3 (December 2010): 233-238. Business Source Complete, EBSCOhost (accessed February 9, 2017).

  2. Lau, Freeman, and Angelica Leung. "Design and city branding — From school to city." Place Branding 1, no. 3 (July 2005): 265-272. Business Source Complete, EBSCOhost (accessed February 9, 2017).

  3. Muñiz Martinez, Norberto. "City marketing and place branding: A critical review of practice and academic research." Journal Of Town & City Management 2, no. 4 (March 2012): 369-394. Business Source Complete, EBSCOhost (accessed July 1, 2014).

  4. Brandt, Céline, and Charles Pahud de Mortanges. "City branding: A brand concept map analysis of a university town." Place Branding & Public Diplomacy 7, no. 1 (February 2011): 50-63. Business Source Complete, EBSCOhost (accessed July 1, 2014).

  5. Müge Riza, Naciye Doratli, Mukaddes Fasli, City Branding and Identity, Procedia - Social and Behavioral Sciences, Volume 35, 2012, Pages 293-300

  6. Cozmiuc, Cornelia. "City branding- just a compilation of marketable assets?." Economy Transdisciplinarity Cognition 14, no. 1 (March 2011): 428-436. Business Source Complete, EBSCOhost (accessed July 1, 2014).

  7. Parkerson, Brenda, and John Saunders. "City branding: Can goods and services branding models be used to brand cities?." Place Branding 1, no. 3 (July 2005): 242-264. Business Source Complete, EBSCOhost (accessed July 1, 2014).

  8. Hospers, Gert-Jan. "Governance in innovative cities and the importance of branding." Innovation: Management, Policy & Practice 10, no. 2/3 (October 2008): 224-234. Business Source Complete, EBSCOhost (accessed July 1, 2014).
UDK pojmovi: 
Turizam, Marketing
Predmetnice: 
 Gradovi -- Brendiranje, Suveniri