Pitanje br. 13661
 
Pitanje: 
 Mobilne aplikacije u trgovini
Odgovor: 
 Knjige:

  1. Ružić, Drago: E-marketing. Osijek : Ekonomski fakultet, 2009. - sign. 339.1(075.8) /RUŽ/ e

  2. Inovativni marketing / Tihomir Vranešević... [et al.]. Varaždin : TIVA ; Zagreb : CRODMA, Hrvatska udruga za direktni i interaktivni marketing, 2008. - sign. 339.1 /INO/

  3. Vlašić, Goran: Interaktivni marketing : interaktivna marketinška komunikacija. Zagreb : PeraGO, 2007. - sign. 658.6/.9 /VLA/ i

  4. Lacković, Damir: Web a(p)likacija u službi prodaje na specifičnom tržištu. Osijek : D. Lacković, 2013. - sign. 339.1 /LAC/ w  ZBIRKA DOKT. I MAG. RADNJI

  5. Turkalj, Davorin: Marketinško prilagođavanje klasičnih medija internetu. Osijek : D. Turkalj, 2007. - sign. 339.1 /TUR/ m  ZBIRKA DOKT. I MAG. RADNJI


Članci u časopisima:


  1. Pavlović, Branko: Jesmo li spremni za mobilne kupce? : To si pitanje moraju postaviti svi trgovci // Suvremena trgovina. - 39 (2014), 2 ; str. 22-25.

  2. Dunković, Dario: Digitalni marketing i mobilni uređaji - među vodećim maloprodajnim tehnologijama za ulaganje. // Suvremena trgovina. - 36 (2011) , 5; str. 43-47.

  3. Stapić, Zlatko; Ribičić, Ognjen. Unutar-aplikacijska kupovina uz primjer implementacije na Android platformi // CASE ... : savjetovanje o metodama i alatima za projektiranje informacijskih sustava- 24 ( 2012)


EBSCO Host (pristup u GISKO ili putem NSK Portala elektroničkih izvora):


  1. EMERY, D 2013, 'The constantly changing consumer', National Provisioner, 227, 11, p. 26, MasterFILE Premier, EBSCOhost, viewed 2 February 2018.


JSTOR (pristup u GISKO ili putem NSK Portala elektroničkih izvora):


  1. Taylor, Alan. "The Planning Implications of New Technology in Retailing and Distribution: A Review." The Town Planning Review 55, no. 2 (1984): 161-76. http://www.jstor.org/stable/40112066.


Google Scholar:


  1. Cognizant Reports. Retail Mobility: Consumers in Control. 2012 - Dostupno na: https://www.cognizant.com/industries-resources/retail/Retail-Mobility-Consumers-in-Control.pdf

  2. Revolutionary Retail Mobile Apps : From Insight to Action in Seconds. - Dostupno na: https://www.microstrategy.com/Strategy/media/downloads/white-papers/MicroStrategy-Mobile-in-Retail.pdf

  3. The State Of Mobile Apps For Retailers. A Forrester Consulting, 2015. _ Dostupno na: https://www.retailmenot.com/corp/static/filer_public/78/9c/789c947a-fe7c-46ce-908a-790352326761/stateofmobileappsforretailers.pdf

  4. Mobile Commerce in Retail : a look at the opportunities provided by mobile commerce in the retail industry. July 2013 - Dostupno na: https://www.gsma.com/digitalcommerce/wp-content/uploads/2013/08/GSMA-Mobile-Commerce-in-Retail-White-Paper-V2.pdf

  5. Mobile Commerce Report 2011: Mobile in Retail : The consumers’ perception of the Hot Shopper pilot and Opportunities and challenges for brand owners and retailers - Dostupno na: http://www.gs1.se/globalassets/pub/mobile_in_retail.pdf

  6. Edward Westenberg. Reshaping Retail with Mobility : How To Benefit from Changing Consumer Behaviors. Cisco IBSG, 2012 - Dostupno na: https://www.cisco.com/c/dam/en_us/about/ac79/docs/retail/Retail-Mobility-PoV_011312FINAL.pdf
UDK pojmovi: 
004 Računarstvo i internet, 339 Trgovina. Međunarodna ekonomija
Predmetnice: 
 Trgovina -- Poslovanje, Mobilni kompjutorski sustavi -- Primjena