Pitanje br. 17562
 
Pitanje: 
Live stream

Odgovor: 
KNJIGE:

  1. Ružić, Drago. E-marketing. Osijek : Ekonomski fakultet, 2009. - sign. 339.1(075.8) /RUŽ/ e

  2. Vlašić, Goran. Interaktivni marketing : interaktivna marketinška komunikacija. Zagreb : PeraGO, 2007. - sign. 658.6/.9 /VLA/ i

  3. Alfirević, Nikša. Marketinška komunikacija i upravljanje novim medijima. Zagreb : ZaMirNET, 2004. - sign. 339.1 /ALF/ m OP

  4. Ružić, Drago. Marketinške mogućnosti Interneta : (e-commerce, e-advertising). Osijek : Ekonomski fakultet, 2000. - sign. 339.1 /RUŽ/ m


INTERNETSKI IZVORI (19.5.2022.):


  1. Livestream. // Cambridge Dictionary. URL: https://dictionary.cambridge.org/dictionary/english/livestream

  2. Tayson, Hannah. How to Market Your Business With Video Livestreaming. // Business News Daily, 2022. URL: https://www.businessnewsdaily.com/9442-how-to-livestream-advertise-for-business.html

  3. James, Anthony. 14 Video Marketing Trends for 2022/2023: Latest Forecasts You Should Be Thinking About. // Finances Online, 2020. URL: https://financesonline.com/video-marketing-trends/

  4. Cheng, Z. ...[et al.]. The Application of Multimedia Computer Technology in Live-stream Shopping - From the Perspective of User’s Purchasing Behavior. // 2020 International Conference on Computer Science and Management Technology (ICCSMT), 2020 ; str. 195-198. URL: https://ieeexplore.ieee.org/abstract/document/9443742

  5. Hirzallah, Nael. A Fast Method to Spot a Video Sequence within a Live Stream. // Journal of multimedia. - 6 (2011), 2 ; str. 181-190. URL: https://www.researchgate.net/profile/Nael-Hirzallah/publication/220590748_A_Fast_Method_to_Spot_a_Video_Sequence_within_a_Live_Stream/links/02e7e5251a6e8b656a000000/A-Fast-Method-to-Spot-a-Video-Sequence-within-a-Live-Stream.pdf

  6. Liu, X.; Kim, S. H. Beyond Shopping: The Motivations and Experience of Live Stream Shopping Viewers. // 2021 13th International Conference on Quality of Multimedia Experience (QoMEX), 2021 ; str. 187-192. URL: https://ieeexplore.ieee.org/abstract/document/9465387

  7. Horsman, Graeme. Reconstructing streamed video content: A case study on YouTube and Facebook Live stream content in the Chrome web browser cache. // Digital Investigation. - 26 (2018), Supplement ; str. 30-37. URL: https://www.sciencedirect.com/science/article/pii/S1742287618301932?via%3Dihub

  8. Banerji, Ashok; Mohan Ghosh, Ananda. Multimedia Technologies. New Delhi, India: Tata McGraw Hill, 2010. URL: http://bit.ly/2m62m5e

  9. Mayer, Richard E.; Fiorella, Logan. The Cambridge handbook of multimedia learning. Cambridge: Cambridge University Press 2022. URL: http://bit.ly/2ky5jen



UDK pojmovi: 
Marketing

Predmetnice: 
Multimedija