Pitanje br. 17906
 
Pitanje: 
 Odnosi s javnošću u filmskoj industriji
Odgovor: 
 Knjige:

  1. Broom, Glen M. Cutlip & Center's Učinkoviti odnosi s javnošću. Zagreb : Mate : Zagrebačka škola ekonomije i managementa, 2010. - sign. 659 /BRO/ c

  2. Cutlip, Scott M. Odnosi s javnošću. Zagreb : Mate, 2003. - sign. 659 /CUT/ o

  3. Jugo, Damir. Strategije odnosa s javnošću. Zagreb : Profil : Novelti Millenium, 2012. - sign.  659 /JUG/ s

  4. Kunczik, Michael. Odnosi s javnošću : koncepti i teorije. Zagreb : Fakultet političkih znanosti, 2006. - sign. 659(075.8) /KUN/ o

  5. Tafra-Vlahović, Majda. Modeli odnosa s javnostima. Koprivnica : Sveučilište Sjever, 2015. - sign. 659(075.8) /TAF/ m  OP

  6. Tench, Ralph. Otkrivanje odnosa s javnošću. Zagreb : Hrvatska udruga za odnose s javnošću, 2009. - sign. 339.1 /TEN/ o

  7. Theaker, Alison. Priručnik za odnose s javnošću. Zagreb : Hrvatska udruga za odnose s javnošću, 2007. - sign. 659 /THE/ p

  8. Tomić, Zoran. Odnosi s javnošću : teorija i praksa. Zagreb ; Sarajevo : Synopsis, 2008. - sign.  659 /TOM/ o

  9. Tomić, Zoran. PR blog. Zagreb ; Sarajevo : Synopsis, [2011]. - sign.  659 /TOM/ p


Izvori na internetu (06.08.2019.):


  1. Bais, Laura. Uloga društvenih medija u odnosima s javnošću: završni rad. Rijeka: Laura Bais, 2018. URL: https://www.unirepository.svkri.uniri.hr/en/islandora/object/ffri%3A1362/datastream/PDF/view

  2. Champion, Leah M. Crisis Communication and Celebrity Scandal: An Experiment on Response Strategies. Tampa, FL: Leah M. Champion, 2015. URL: http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.1031.9581&rep=rep1&type=pdf

  3. Cheng, Timothy. Public relations and promotion in film: How it’s done and why it’s important. Syracuse University Honors Program Capstone Projects, 2014. URL: https://surface.syr.edu/cgi/viewcontent.cgi?article=1777&context=honors_capstone

  4. Hackley, Chris. Marketing and the cultural production of celebrity in the era of media convergence. // Journal of Marketing Management. - 31 (2015), 5-6; str. 461-477. URL: https://www.tandfonline.com/doi/pdf/10.1080/0267257X.2014.1000940?needAccess=true

  5. Mukherjee-Das, Mou. Innovation in public relation strategies in film promotion-a study. // Global Journal of Management and Business Studies. - 3 (2013), 6; str. 619-624. URL: https://www.ripublication.com/gjmbs_spl/gjmbsv3n6_08.pdf

  6. Nessmann, Karl. Personal Branding and the Role of Public Relations. // Advances in Advertising Research. Vol. 1 / urednici Ralf Terlutter... [et al.]. Wiesbaden: Cutting Edge International Research; Gabler Verlag, 2010. URL: https://www.researchgate.net/publication/235898022_Personal_Branding_and_the_Role_of_Public_Relations

  7. Song, Xu. Hollywood movies and China: Analysis of Hollywood globalization and relationship management in China’s cinema market. // Global Media and China. - 3 (2018), 3; str. 177-194. URL: https://journals.sagepub.com/doi/pdf/10.1177/2059436418805538

  8. Spišić, Marija. Kako odnos s javnošću utječe na popularnost dječjih crtanih filmova: završni rad. Zagreb: Marija Spišić, 2020. URL: https://repozitorij.ufzg.unizg.hr/islandora/object/ufzg:2109/datastream/PDF/download

  9. Yadagiri, Kambhampati. Public relations in film industry: a case study of Tollywood. // International Journal of Multidisciplinary Educational Research. - 9 (2020), 2; str. 156-163. URL: http://ijmer.s3.amazonaws.com/pdf/volume9/volume9-issue2(2)-2020.pdf#page=164

  10. Ziek, Paul. Cultivating celebrity through public relations. // Celebrity Studies. - 7 (2016), 1; str. 122-124. URL: https://www.tandfonline.com/doi/pdf/10.1080/19392397.2016.1131015?needAccess=true




 
UDK pojmovi: 
659 Reklama. Odnosi s javnošću
Predmetnice: 
 Odnosi s javnošću, Filmska umjetnost, Hollywoodski film