Odgovor: |
Knjige: - Pavičić, Jurica: Marketing i menadžment u kulturi i umjetnosti. Zagreb : Masmedia, [2006] - sign. 008 /PAV/ m
- Antolović, Jadran: Menadžment u kulturi. Zagreb : Hadrian, 2009 - sign. 008 /ANT/ m
- Elliot de Sáez, Eileen. Marketing concepts for libraries and information service. 2nd ed. London : Facet publishing, 2002. - sign. 02 /DES/ m
EBSCO Host (pristup u GISKO ili putem CARNet Centra za online baze - Proxy): - Casper, C. A. (1979). Pricing Policy for Library Services. Journal Of The American Society For Information Science, 30(5), 304-309.
- Lunin, L. F., & Abels, E. G. (1996). Costs and Pricing of Library and Information Services in Transition. Journal Of The American Society For Information Science, 47(3), 207-209.
- J Sairamesh, C Nikolaou, DF Ferguson, Y Yemini: Economic framework for pricing and charging in digital libraries. - D-Lib Magazine
Pogledajte i odgovor na pitanje broj: 4147 - Određivanje cijena |